Dividend Kings In Focus: Tootsie Roll Industries - Sure Dividend

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Dividend Kings In Focus: Tootsie Roll Industries

Updated on October 5th, 2022 by Josh Arnold

Tootsie Roll Industries (TR) has a dividend growth track record that few companies can rival. The company has increased its cash dividend for over 50 consecutive years, when including its annual stock dividend.

Its dividend history puts Tootsie Roll among the elite Dividend Kings, a small group of stocks that have increased their payouts for at least 50 consecutive years.

You can see the full list of all 45 Dividend Kings here.

In addition, we created a list of all Dividend Kings, along with important financial metrics such as dividend yields and price-to-earnings ratios.

You can download your copy of the Dividend Kings list by clicking on the link below:


Dividend Kings are the “best of the best”, when it comes to rewarding shareholders with cash.

Tootsie Roll Industries has a long history of dividend growth, but the current yield is relatively low at 1.1%. Therefore, it is not a highly appealing stock for income.

This article will discuss Tootsie Roll’s dividend and valuation outlook.

Business Overview

Tootsie Roll traces its roots back to 1896 when Leo Hirschfield began selling his candy from a family recipe in his shop in Brooklyn. He then went to work for The Stern & Saalberg Company, which later became The Sweets Company of America, and eventually morphed into the enterprise we know today.

The company’s history of innovation when it comes to candy products began with Hirschfield’s inventive mind creating various patents surrounding the way candies are made and indeed, the very texture of the company’s signature Tootsie Roll. That spirit of innovation was key to Tootsie Roll’s beginning and its subsequent growth, something that was helped along by two world wars.

Tootsie Roll saw tremendous growth and mainstream adoption of its candies during World War 1 and World War 2 as Tootsie Rolls were added to military rations, owed to their very tough texture that could go anywhere soldiers could.

While WW1 and WW2 were horrible events in human history, they helped make Tootsie Roll into what it is today. To its credit, the company seized the opportunity to supply its treats to the US military and that relationship continues through today.

Tootsie Roll’s market capitalization is $2.4 billion, and the company produces almost $600 million in annual revenue.

The vast majority of sales are made in the US but it does sell in Canada and Mexico as well. Tootsie Roll sells its products through a network of ~4,000 customers that include wholesalers, discount chains, dollar stores, supermarkets, the US military and others. It also sells its products directly to consumers through its website.

Tootsie Roll’s brands have grown over the years from the original Tootsie Roll to various spin-offs of that brand, as well as entirely new lines.

The company branched out into bubble gum with its 2004 acquisition of Concord Confections; it also makes lollipops of various types and some chocolate products as well. Although Tootsie Roll has moved into some different candy products, it still has a very narrow focus and while that allows it to be very good at what it does, it also means growth opportunities are limited, as evidenced by its years of essentially no growth.

Tootsie Roll certainly has its niche built out in the world of candy, but it is not without its risks. First, it is beholden to commodities prices, as any candy maker would be.

Tootsie Roll obviously buys a lot of sugar and corn syrup and as a result, swings in the prices of those commodities can significantly impact the company’s profitability. It hedges these commodities at times but it cannot escape the fact that it is subject to the whims of the markets in which these and other commodities trade.

Tootsie Roll also has largely fixed operating costs at its manufacturing facilities, so when revenue declines, profitability suffers.

In addition, there is also the matter of Tootsie Roll’s dual class structure, and the fact that it is run essentially like a private company by the Gordon family. The family controls the vast majority of the voting rights of Tootsie Roll, so the company is under complete control, just as it would be if it were private.

Therefore, as long as the Gordon family is in charge, it appears Tootsie Roll is going to simply maintain status quo instead of chasing growth opportunities or a sale of the company.

Tootsie Roll possesses a long list of customers but it is particularly reliant upon Walmart (WMT), which accounts for about one-quarter of the company’s total revenue.

That is an enormous reliance upon one customer and while it means Tootsie Roll has a great relationship with Walmart, it also means that should Walmart decide to dedicate valuable shelf space to a different product, Tootsie Roll could lose a tremendous amount of revenue.

The company’s relationship with Walmart has grown over the years so this isn’t a serious risk, but it is certainly something for investors to watch given that Tootsie Roll is so reliant upon this particular relationship.

Growth Prospects

Tootsie Roll Industries has had a hard time producing meaningful growth over the past decade. The company produced $550M in total revenue in 2012 and since that time, growth has been difficult to come by. Still, last year was the first in a long time that revenue grew materially, and hit $570 million. Tootsie Roll does not spend a material amount of money on research and development, so future growth is going to be driven by organic sales increases.

What the company has tried to do to generate some growth is create seasonal innovations, as well as new product extensions, like the Andes bar that can be snapped apart into pieces. Its core products don’t change much, so barring some sort of meaningful acquisition, this is perhaps the only avenue of growth as evidenced by years of stagnating revenue.

As mentioned above, R&D isn’t really a meaningful expense for Tootsie Roll. The only real innovation comes from seasonal lines or product extensions, but those don’t drive transformational growth.

Tootsie Roll reported second quarter earnings on July 26th, 2022, and results were quite strong. Revenue soared 24% higher to $142 million, and net earnings were up from $9.8 million to $12 million. On a per-share basis, earnings were up 21% to 17 cents per share. The company noted rising costs for labor, commodities, freight, packaging materials, and energy costs. It is raising prices to help combat these, but they remain a risk going forward, particularly if customers respond poorly to higher prices.

One catalyst for future earnings growth is a renewed focus on efficiency in the manufacturing operations, as well as sourcing initiatives that aim to lower cost of goods sold. There has been some expansion of gross margins over time, but the current inflationary environment is making that much more difficult.

We expect 3% annual earnings-per-share growth over the next five years. Without much top line growth and with margins weakening, investors should not expect high growth on the horizon.

Competitive Advantages & Recession Performance

Tootsie Roll’s competitive advantages include its product line and its distribution partnerships. The company has built a niche with its core Tootsie Roll line and its spin-offs like Tootsie Pops, as well as the fruit-flavored versions of the classic candy. Tootsie Rolls are unlike any other candy in the market – just as it was over a hundred years ago when it launched – and that is something that competitors cannot replicate.

Tootsie Roll does, however, make a very narrow assortment of candy, with its biggest departure from its core being the Concord acquisition. Keep in mind that was nearly two decades ago, so acquisitions are not a major part of the corporate strategy.

At the same time, the business model is fairly stable, which affords Tootsie Roll the good fortune of being fairly resistant to recessions, a key benefit when considering a dividend stock. The company’s earnings-per-share during and after the Great Recession are below:

Revenue fared very well during this period as it never dipped more than 1% from year-to-year, an astonishing accomplishment given the depths of the recession we experienced.

However, margins performed erratically due to input costs, and the company’s income tax rate also moved around. That led to lumpy earnings, but on the whole, revenue was basically flat and earnings fell but fairly quickly recovered. We see inflationary input costs as a key risk going forward for earnings, even as revenue tends to hold up quite well.

We continue to see Tootsie Roll as a recession-resistant business under most circumstances.

Valuation & Expected Returns

We currently expect Tootsie Roll to produce $1.00 in earnings-per-share for this year, which means the stock trades for a P/E of 33.8. We believe Tootsie Roll does not have high enough growth to justify its current valuation. Therefore, TR stock looks to be overvalued right now.

Earnings-per-share have been below $1 annually for more than a decade, the product of stagnant revenue and profit margins. This type of slow-growth business is typically assigned a relatively low valuation multiple, but the stock is valued at a price-to-earnings ratio of nearly 34.

This is very expensive when you consider that earnings have only fluctuated over time. We have a fair value estimate of 30 times earnings given where Tootsie Roll has traded in the past.

Tootsie Roll does, at least, provide a decent level of capital returns. The dividend yields 1.1% at present but of course, it is very safe and has been raised for more than 50 years.

And, the company issues a 3% stock dividend each year.

This is a bit of a strange way to reward shareholders these days as stock dividends are uncommon, but the company has been doing it for a long time.

Essentially, the company gives each shareholder a 3% capital return in the form of stock, which can either be held or sold to create a cash dividend of sorts. Since the stock dividend is worth 3%, if an investor sells the stock dividend, the annual total yield could be viewed as north of 4%.

From a total return perspective, the valuation multiple is quite high, meaning further expansion seems unlikely. If anything, the multiple could contract as the stock looks overvalued. A declining P/E multiple from 33.8 to 30 could reduce annual returns by 2.3% over the next five years.

Even with 3% expected EPS growth and the 1.1% dividend yield, we expect total returns of just 1.6% annually over the next five years.

Final Thoughts

Tootsie Roll isn’t a high-yield dividend payer by any means but it does offer the quirky kicker of a 3% stock dividend each year. That’s something investors don’t get most places and it can either be used to increase one’s stake in absolute terms, or it can be sold to create a larger cash payout.

However, the company has a lot of fundamental issues that make it such that the stock looks very expensive. Margins are in focus but have not improved, while sales have struggled to grow in recent years, barring the current rebound from the pandemic lows.

Plus, as candy is a fairly mature industry in the U.S., it seems the stock lacks meaningful growth catalysts. As a result, future returns are likely to be low going forward. We rate the stock a sell.

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